
A fantastic opportunity to join a market leader and fast growing international seminar events company. You will be responsible for managing the Marketing and Events Department.
This will include achieving weekly registrations and managing free seminars from an analytical perspective i.e. understanding best locations to capture most registrations, understanding ratio of free to paid events and what type of events to run weekly. This role is 90% marketing and 10% events.
This role specifically focuses on:
-Be a big player in an international business: You'll get complete ownership for the UK and New Markets business development programme.
-Building and nurturing important key relationships: New business development to identify cost effective opportunities to promote company including email, TV, press, radio and social media.
-Implementing key proven marketing strategies: Creating, implementing, measuring and monitoring marketing campaign results to fill free seminars.
-High variety role using wide mix of marketing tools to generate business: Internet, emails, press, radio, tv, exhibitions, alliances and social media.
-You will be using a wide variety of different skills: Negotiation skills, commercial awareness, time management, new business sales skills - face to face and over the telephone.
-Allow your creativity to flow: Overseeing design of website, marketing collateral and events materials.
-Reputation Management: Overseeing in-house team and outsourced companies in achieving most effective reputation management strategy.
-Leadership and team management: Working with team in UK to achieve aggressive targets and performance results. You will have a team of 8 people reporting into you. We are looking for a strong individual who can hold people accountable to weekly and monthly targets.
Person Specification:
-Proven new business development and marketing manager track record
-Excellent communication and negotiation skills
-Good understanding of key marketing principles to grow a business
-Self motivated
-Entrepreneurially minded
-Educated to degree level
-Attention to detail
-Demonstrated ability and passion to excel within an environment of change, start up mentality and a drive for continuous improvement
-Analytical , understand how to create a budget and stick to it
-Demonstrates the ability to manage multiple tasks, priorities and projects simultaneously and with a positive can do attitude
-Confident
-Take complete ownership
-Knowledge of Google Adwords and SEO a bonus