Posted 3 days ago
Marketing
CRM & Website Specialist
Location
London
Salary
Β£30000 - Β£35000 per annum + + benefits
Job Type
On Site
Job Reference
CRM-JB_1750754701
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Job Title: Senior Associate - CRM & Website Specialist


πŸ“ Location: Central London
πŸ’Ό Contract: Full-time, 5 days/week office-based (flexi hours)
πŸ’° Salary: Up to Β£35,000 (potential flex DoE)
πŸ‘€ Reporting to: Head of B2C Residential Marketing


Shape the Future of New Homes Marketing in London

Are you a meticulous, process-driven digital marketer with a passion for property? This is a pivotal opportunity to join a well-known real estate consultancy's Residential Marketing team and take full ownership of their digital listings function-one of the most important lead generation channels in the business.

The successful candidate will manage high-volume property listings across digital platforms and internal systems, ensuring every listing is accurate, compelling and performance-optimised.


What You'll Be Doing

  • Own and manage the end-to-end listings process for 30+ property developments (with 200+ live listings at any time).

  • Write and maintain content across listings, including floorplans, pricing, images and virtual tours.

  • Ensure all listings follow brand tone and messaging guidelines.

  • Use CRM and analytics tools to track performance and identify opportunities to improve conversions.

  • Collaborate with sales, development, and digital teams to streamline workflows and enhance customer journeys.

  • Liaise with external portal partners to maximise the visibility and effectiveness of listings.

  • Assist with website content optimisation and broader digital marketing activity as needed.


What We're Looking For

βœ… Exceptionally organised with strong attention to detail
βœ… Comfortable managing large volumes of content and information
βœ… Proficient in CRM or CMS platforms (Salesforce or similar ideal)
βœ… Solid grasp of digital marketing and customer journey optimisation
βœ… Strong copywriting skills with a flair for concise, compelling content
βœ… Confident communicator with strong stakeholder management abilities
βœ… Experience in property, publishing, digital media or similar environments preferred
βœ… Keen interest in residential property and/or real estate


Team Culture

You'll be part of a lean, agile and ambitious team with a collaborative, high-performance culture. The marketing function recently underwent a restructure to focus more sharply on data-led decision-making and impact. There is a strong emphasis on personal development, with proven internal progression pathways.


Perks & Benefits

  • Competitive pension contribution

  • Private medical and dental options

  • Career development support and clear progression opportunities

  • A balanced working environment - no late evenings or weekend expectations


If you're ready to take ownership of a high-impact digital role and want to make your mark in residential marketing, we'd love to hear from you.

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Jasmine Bartlett
Jasmine Bartlett
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