How to hire: A head of communications for a prestigious property developer
How to hire: A head of communications for a prestigious property developer

Client Overview

A prestigious property developer in London, experiencing significant growth, required streamlined communications management. As they expanded their operations, the need for coordinated communications became increasingly apparent, both for internal cohesion and external brand management.

The Challenge

The client had never previously employed a Head of Communications, leaving them without clear direction for their messaging during a critical growth phase. The brief was initially kept broad as the leadership team was uncertain about the exact requirements for this new position. They needed someone who could quickly establish and manage all communication channels while the business underwent rapid expansion.

Our Approach

We implemented a comprehensive executive search strategy:

  • Consultative Process: We worked closely with the client to define the role requirements, refining the brief to identify the skills and experience needed.
  • Competitive Market Mapping: Our team conducted extensive research to identify top communications talent across relevant industries, creating a comprehensive map of potential candidates.
  • Executive Search Framework: We utilised our proven search methodology, approaching qualified professionals directly and conducting thorough preliminary interviews before presenting any candidates.

Leadership

The search was led by two of our senior recruitment consultants, Tommy and Georgia, who collectively brought extensive experience in executive recruitment within the property and communications sectors. Their understanding of the client's culture and business objectives ensured that technical skills were matched with cultural alignment.

Results

  • Presented a diverse shortlist of 7 highly qualified candidates
  • 5 candidates progressed to client interviews
  • Successfully placed 1 exceptional candidate
  • 100% of shortlisted candidates could perform the role
  • Offered varied experience levels and salary expectations, providing the client with genuine choice

Key Success Factors

Our consultative approach transformed a broadly defined need into a focused search, delivering a range of suitable candidates despite the challenging market conditions. By thoroughly understanding the client's growth trajectory, we identified a communications leader who could establish effective channels during their expansion phase, ultimately contributing to the company's continued success. The placement has enabled the client to manage their communications strategically during their period of unprecedented growth.

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