Background

Our partner, a leading UK provider of rented retirement homes, needed to expand their team due to rapid growth. As pioneers of the rental model in the Later Living industry, they sought general managers and sales/operational staff. The search was challenging due to the limited talent pool in this emerging sector. Finding candidates with both the right experience and personality to match their innovative vision became a significant test.

Solution

• Resourceful headhunting within alternative markets: Our consultant demonstrated a keen eye for talent acquisition by expanding recruitment beyond the confines of the real estate industry. In pursuit of the perfect candidate with transferable skills for the later living sector, our consultant skilfully ventured into sectors such as hospitality and luxury travel. Their ability to recognise the cross-applicability of skills and find top-tier candidates allowed them to bridge the gap between sectors and find candidates who brought fresh perspectives and excellence to later living.

• Multi-faceted recruitment strategy: Our consultant's approach included headhunting which involved actively seeking out top talent and highlighting the benefits of considering new opportunities, allowing candidates to consider transitioning into the later living industry. They also efficiently mapped the entire market, including alternative markets like high-end retail and fine art sales. In addition, our consultant approached potential candidates directly, leveraging their network and expertise to ensure no stone was left unturned.

• Personalised approach: Our consultant met with every single candidate before presenting a shortlist to the business and managed the entire interview process. This approach not only streamlined the selection of candidates but also ensured that the business's team was built with the most qualified and competent individuals.

Results

Our consultant successfully filled 9 placements with the client, including:

• 4 Sales Managers across varying sites
• Neighbourhood Executive Director
• Area Manager / Head of Hospitality
• Head of Wellbeing
• HR Manager

Performance KPIs:

• 100% of vacancies filled within agreed timescales
• Complete competitive talent market mapped

Just let me know if you'd like a different placeholder (e.g. a fictional company name) or if any other details need removing.