As the business has scaled at pace, its people requirements have grown in parallel, spanning investment, development, operations and lettings functions across multiple regions.
The Challenge
Building out an operation of this scale meant recruiting across a wide breadth of geography and disciplines simultaneously, from London-based investment and portfolio roles to Manchester head office positions including development, lettings and resident services. The lettings and resident services talent pool is highly competitive, with limited candidates available and further complexity around persuading experienced lettings negotiators to move into roles without commission. A senior Operations Director hire added further pressure, having previously been recruited 12 months earlier without the right fit being found.
Our Approach
Leadership
The partnership has been led by Hannah Taylor, Investment & BTR Team Lead, drawing on specialist build-to-rent recruitment expertise to manage a multi-role campaign across two office locations and a broad range of seniority levels.
Methodology
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Structured, ongoing partnership over 12 months, working proactively across more than 20 live roles rather than treating each vacancy in isolation
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Targeted headhunting for the Operations Director role, building a longlist of 57 candidates, approaching 20 directly and refining to a shortlist of six
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Continuous market mapping across London and Manchester to build a sustainable pipeline for lettings, resident services and investment talent, addressing both scarcity and the commission-related career change challenge
Results
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11 successful placements to date, across investment, development, lettings and operations
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Operations Director role progressed from a shortlist of six to four interviews, resulting in a successful, well-fitted hire
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Partnership sustained and strengthened over a 12-month period
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Continued scaling of the relationship, with an ongoing pipeline of live roles
Key Success Factors
A long-term, embedded partnership approach has allowed the team to understand the nuances of the business, from its geographic spread to the specific challenges of attracting lettings talent into non-commission roles. By combining sustained market mapping with targeted, senior-level headhunting, deverellsmith has helped build out a multi-functional operation at pace, with the relationship continuing to grow as the business scales further.
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