<h2 > </h2><h3 >The Opportunity</h3><p class="font-claude-response-body break-words whitespace-normal">We are working with an award-winning estate and letting agency, the largest family-owned independent agent in the South East of England, to recruit a Digital Marketing Executive for their in-house marketing team. Established in 1968, our client has built a reputation on exceptional service, trusted advice, and industry-leading marketing across an extensive branch network in Essex and Greater London.</p><p class="font-claude-response-body break-words whitespace-normal">Their marketing team plays a central role in keeping the business at the forefront of the property market, delivering campaigns, content, and digital strategies that generate real, measurable results. The team has been crowned winners of Best Estate Agency Marketing in Essex at the International Property Awards, and they are now looking for someone to help them keep raising the bar.</p><h3 >The Role</h3><p class="font-claude-response-body break-words whitespace-normal">This is a hands-on role covering SEO, paid search, content, and day-to-day digital activity across the company's websites and channels. You will be responsible for driving visibility, traffic, and enquiries, and you will be someone who enjoys getting stuck in, testing ideas, and delivering results you can prove.</p><h3 >What You Will Be Involved In</h3><p class="font-claude-response-body break-words whitespace-normal"><strong>SEO</strong></p><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">Carrying out keyword research and identifying new opportunities for growth</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Improving website structure, content, and internal linking</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Implementing on-page optimisation across all key pages</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Assisting with technical audits and resolving issues affecting performance</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Supporting local SEO across the branch network</li></ul><p class="font-claude-response-body break-words whitespace-normal"><strong>Website and Content</strong></p><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">Updating the website with fresh copy, property guides, and area pages</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Writing and publishing blog content relevant to buyers, sellers, landlords, and tenants</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Ensuring all web content is optimised for search from the outset</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Keeping branch pages, team profiles, and service pages accurate and up to date</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Identifying content opportunities based on search demand and market trends</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Supporting authority building through backlinks and brand mentions</li></ul><p class="font-claude-response-body break-words whitespace-normal"><strong>Paid Search (PPC)</strong></p><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">Managing and optimising Google Ads campaigns</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Conducting keyword research and refining targeting to drive quality enquiries</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Writing ad copy and improving landing page relevance</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Monitoring spend, performance, and return on investment</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Reporting on campaign results and making data-led recommendations</li></ul><p class="font-claude-response-body break-words whitespace-normal"><strong>Performance and Insights</strong></p><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">Tracking rankings, traffic, and enquiries across all digital channels</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Using tools such as Google Search Console, GA4, and SEO platforms</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Reporting on performance and identifying opportunities to improve</li></ul><h3 >What We Are Looking For</h3><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">Proven experience in a hands-on digital marketing role</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Strong understanding of technical and on-page SEO</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Experience managing Google Ads and PPC campaigns</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Experience writing and publishing web content and blogs</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Familiarity with CMS platforms and updating website copy</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Knowledge of local SEO and multi-location businesses</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Comfortable implementing changes, not just recommending them</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Strong analytical mindset with attention to detail</li><li class="font-claude-response-body whitespace-normal break-words pl-2">A confident communicator who can explain ideas clearly</li></ul><h3 >Nice to Have</h3><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">Property sector experience</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Copywriting or content optimisation skills</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Experience with social media or email marketing</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Familiarity with Rightmove, Zoopla, or property portal management</li></ul><h3 >What's On Offer</h3><ul ><li class="font-claude-response-body whitespace-normal break-words pl-2">A salary of £30,000 to £35,000</li><li class="font-claude-response-body whitespace-normal break-words pl-2">A central role in an award-winning, in-house marketing team</li><li class="font-claude-response-body whitespace-normal break-words pl-2">The chance to shape digital strategy for the largest independent estate agent in the region</li><li class="font-claude-response-body whitespace-normal break-words pl-2">A collaborative, office-based environment at the Chelmsford HQ (5 days office based)</li><li class="font-claude-response-body whitespace-normal break-words pl-2">Real ownership and the freedom to test ideas and see the impact of your work</li></ul>

Digital Marketing Executive 


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